Empathy
Unless we're in the same shoes as you are, unless we see the problem from your eyes, we can't ever hit the right solution. We inherit empathy as our core value to board the boat with you and sail together.
Your Partners in Creating What Matters to You and Your Customers
We collaborate with you to bring your vision to life, creating meaningful designs that resonate with your audience. From branding to digital experiences, our focus is on crafting what truly matters to you and your customers. Together, we’ll build a brand that inspires, engages, and drives results.
Expert Misfits, Driven to Solve and Design for You
We’re not your typical team. Fueled by passion and a love for creativity, we approach challenges with fresh perspectives and boundless energy. Our expertise lies in transforming unique ideas into designs that captivate, inspire, and deliver real impact for your brand and audience. Design isn’t just what we do—it’s who we are at our core. Every project is a chance to innovate, push boundaries, and craft solutions that bring tangible value to your brand. With us, you’ll find a team dedicated to creating meaningful results as distinctive as your vision and goals.
The wonders we create comes from within
Intent
It all starts with and persists due to a resolute intent. Intent to evolve, intent to bring a difference, intent to make things work, intent of helping you achieve your goals triggers empathy and creativity in us.
Creativity
Ultimately, for solving a problem, we deviate from the usual, break the monotony, think loud, challenge the norms, and be expressive. Creativity that we posses as a gift enables us to do all these fluidly.
Meet the Minds Behind the Magic
Aashirwad Gupta
Chief Creative OfficerAashirwad Gupta, CCO and Founder of Aarts, is a seasoned brand consultant with nearly 20 years of experience. A computer science engineer turned brand designer, he has a deep passion for crafting authentic and profound identities. Known for his expertise in brand strategy, naming, and logo design, Aashirwad is also a spiritual explorer, Hindi speaker, vocalist, a hardcore Bollywood fan, and has a humorous yet profound approach to life. With a deep appreciation for Indian culture, he particularly thrives on projects rooted in the Indian landscape.
Vinny Bhaskar
Head of Digital ExperiencePratiksha Sahu
Team LeadSuresh Kumar
UI/UX DesignerRahul Wadhwani
Senior Brand DesignerZarrin Khan
Sales ExecutiveShreya Akathara
UI/UX DesignerNaveen Pareek
Senior Brand DesignerShailza Gangwar
Brand DesignerHimali Rawat
Senior Brand Designer
Behind the Scenes: Work, Play, and Everything in Between
Our team thrives on collaboration, creativity, and a shared passion for what we do. Here’s a peek behind the scenes—where ideas come to life, challenges are tackled head-on, and fun moments keep us inspired. It’s more than just work; it’s about building connections and celebrating the journey together.